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Comviva unveils next-generation AI Workbench to accelerate customer growth programs for CSPs

NEW DELHI, July 9, 2024 /PRNewswire/ — Comviva, the global leader in customer experience and data monetization solutions, today announced the release of an all-new no-code AI Workbench for its flagship MobiLytix™ Marketing Studio.MobiLytix™ AIx empowers businesses and marketers to independently initiate AI-based customer value management (CVM) initiatives in both B2C and B2B areas. With its latest enhancements, Comviva offers a library of over a hundred ready-to-use AI model frameworks specifically designed for marketing and revenue growth programs. These frameworks support CSPs in customer value management, sales, CRM, and OM/SM areas.The platform has been instrumental in delivering many key use cases such as churn prediction, next-best offers, AI-driven cross-sell/upsell, send-time optimization, customer profile enrichment, customer care, order fallout prediction, fulfillment lead time prediction and sales forecasting.Available in a SaaS model on hyperscalers, MobiLytix™ AIx allows quick access without extensive installation or configuration. The new solution also includes APIs for connecting with industry-standard data platforms. Integrated with comprehensive security features, it allows CSPs to safely store their data, whether on-prem or in the cloud. Additionally, the platform now features a GenAI-driven chatbot for enhanced user experience and product assistance.Commenting on the launch Amit Sanyal, Executive Vice President and Chief Operating Officer, MarTech Solutions at Comviva said, “With our new no-code AI workbench, we deliver ready-built solutions for faster time-to-market and increased returns from Customer Value Management (CVM) programs. MobiLytix™ AIx empowers telecom operators with a customer-centric, self-managed data science interface for maximizing customer lifetime value for B2C and B2B businesses. The new solution shall be a game changer for the evolving needs of CSPs by significantly accelerating real-time customer campaign delivery.”MobiLytix™ AIx provides insights, automation, and data management, enabling ModelOps/AIOps. It now includes an inbuilt MLOps platform for AI/ML model deployment at the click of a button. Utilizing a user-centered self-service design, it delivers a multi-experience AI development workbench.Comviva has been recently recognized as a Visionary in the 2024 Gartner Magic Quadrant for AI in CSP Customer and Business Operations.Please contact:Sundeep MehtaSundeep.mehta@comviva.com+91-9910030732Logo: https://mma.prnewswire.com/media/995982/Comviva_Logo.jpg  View original content:https://www.prnewswire.co.uk/news-releases/comviva-unveils-next-generation-ai-workbench-to-accelerate-customer-growth-programs-for-csps-302191858.html